A woman holding a box that says Pastry Class.
A black book titled Pastry Class.
A person holding a Pastry Class book.
A person holding a phone with a picture of a Pastry Class kitchen on the screen.
A person holding a book titled Pastry Class.
A woman with tattoos is holding a Pastry Class book open to a page with a picture of a bowl of food.
A woman holding a black box that says Pastry Class.
A book titled Pastry Class
A woman with a ponytail holding two books.
Pastry Class book
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PastryClass

Strategic, market-differentiation photography elevating the PastryClass book through compelling visual narratives that cut through industry saturation.

- about this project

Pastry Class — A Beauty Brand Disguised as Dessert

When the world’s top pastry artist — known as the glazing queen — needed visuals for a new launch, she didn’t want typical food photography. She needed images that worked like beauty visuals: sharp, luxurious, texture-driven.

The challenge? This wasn’t one format or one product. She needed a visual system that could carry across a book, an online shop, and social media — without losing clarity or impact.

Food & Beverage
"Had a great time with Elina doing photoshoot for my book, will definitely come back for more:) thank you!!"
Ksenia Penkina
Founder

Let’s start a conversation

- get in touch

Vancouver, BC

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Toronto, ON

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Los Angeles, CA

Seattle, WA

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